SOCi

At SOCi, I lead the look and feel of our brand across events, campaigns, and social media. I work closely with the marketing team to craft visuals and stories that connect with our audience and support the company’s growth goals. From designing event experiences to shaping campaign identities, I focus on making the brand feel cohesive, engaging, and impossible to ignore.

SOCi Consumer Behavior Index:
I helped design and develop the visual identity and marketing materials for SOCi’s Consumer Behavior Index, turning complex data into clear, engaging visuals that highlight key insights and make the report more accessible and impactful.

Genius Agents Tarot Cards, Salesforce Connections Activation:
I concepted and designed the Genius Agents Tarot Cards, an event activation for Salesforce Connections. Blending a modern tarot aesthetic with a playful SaaS twist, each card introduced SOCi’s AI Agents, Listings, Reviews, Content, and Boost, highlighting their powers and value in a fun, collectible format that gamified lead generation and educated attendees on our key differentiators.

Apartmentalize 2025 Booth Design:
I led the creative direction and design for SOCi’s Apartmentalize 2025 booth, creating an immersive brand experience that highlighted our AI-powered marketing solutions through bold visuals, interactive elements, and a cohesive event presence that drew attention and drove engagement.

SOCi Genius Agents Launch:
Here are a few of the first ads for the launch of SOCi’s Genius Agents, developing early visual identities and campaign ideas that introduced each AI-powered agent with its own personality and value story, setting the tone for the larger rollout.

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